1) Lift Your Quality – Organics has a reputation for idealism, which can be good motivation but bad business. Consumers should get more than chemical-free when they buy organic. They should get forgotten flavours and extended shelf life to justify the premium, and this is all about nutrition. If you are deficient in zinc or boron, all of the compost in the world won’t correct that deficiency. You need soil and tissue tests and good advice to sponsor a quality-driven, precision nutrition approach that will bring the customer back for more. NTS are world leaders in soil and plant nutrition. (more…)

During a recent New Zealand tour, Graeme was asked to appear on the New Zealand Television show ‘Chatroom’. The interview is split into three parts. Please click the link to be taken to the TVHB website and view this exciting presentation. (more…)

An increasing number of astute growers around the globe have recognised the potential in producing a product of superior quality, to service a rapidly growing market of discerning health enthusiasts. It’s not just about catering to the concerns about chemical residues on food, but rather a consumer-led movement to reclaim forgotten flavours and to seek nutrient-dense food, rich in protective phytonutrients. There is a tremendous marketing edge in differentiating your produce in the marketplace and in this context a comparative analysis of your product, vs. a typical analysis of other produce, can be a powerful tool. (more…)

In light of the fact that humic, fulvic and kelp have virtually become commodity products in intense horticulture I was very interested to compare our prices to the products they are currently using. I was amazed to discover just how competitive we have become. In all cases our high quality products are just a fraction of the price of equivalent products from our competitors. In light of this finding I felt obliged to scream it from the roof tops and hence I am writing to you to highlight the opportunity and to explain the price differences. (more…)

The concept of increased sustainability in agriculture has traditionally evoked images of ‘sacrifice’. In this paradigm, recent converts to organics supposedly give up all their tools and the battle begins. Productivity drops dramatically but eventually you crawl back out of the hole, through lower inputs and higher organic premiums. This ‘sacrifice’ concept may seem absurd to any grower well-versed in the advanced agronomy involved in the biological approach, however, huge numbers of farmers around the globe still subscribe to this belief (albeit with billions of dollars of propaganda support from the chemical corporates). They genuinely believe that maximum productivity and profitability can only be achieved with an NPK punch, backed by chemical protection. (more…)